The Founder’s Story
Goal: To move the customer from "This is just a shop" to "This is a mission I want to support."
A Return to Roots: Why We Started Aaree India
"Like many of you, my journey began with a simple search for purity. I realized that the word 'Natural' was being used everywhere, yet the products on our shelves were still filled with hidden chemicals, synthetic fragrances, and mass-produced shortcuts.
I missed the days when food and wellness products were 'Swaad aur Shuddh' (Tasty and Pure)—made with patience, tradition, and respect for the earth. Aaree India was born out of a commitment to bring that lost integrity back to your home.
We didn't want to be just another brand; we wanted to be a bridge between the ancient wisdom of Indian farms and your modern lifestyle. Whether it is our hand-churned Bilona Ghee or our cold-pressed oils, every product we offer is something I personally use in my own home, with my own family.
At Aaree, we don't just sell products; we share a piece of our heritage. Thank you for choosing a path that is better for you and kinder to our planet."
Muthulakshmi .M – Founder
MuthuEssencials India Private Limited
What Makes Aaree Ghee Stand Out?
- 100% Milk sourced from grass-fed indigenous cows
- Traditional method ensuring superior taste and nutrition
- No additives, preservatives, or artificial flavors
- Eco-conscious, premium-grade packaging for freshness and sustainability
The global wellness market is experiencing a paradigm shift towards time-tested, holistic nutrition solutions—and Aaree™ is poised to become a frontrunner in this space. With a focus on purity, traceability, and tradition, the brand is already gaining attention among health-conscious consumers, Ayurveda enthusiasts, and gourmet chefs alike.
Our Core Values
Pure Authenticity
Honesty, purity, and integrity are at the heart of every product.
Premium Quality
We commit to global standards — from sourcing to final packaging.
Customer-Centered Care
Your wellbeing guides our decisions, innovation, and purpose.
Innovation with Sensitivity
We honour traditional wisdom while embracing scientific advancements.
Future Plans
Following the success of its ghee launch, Aaree India plans to expand its portfolio with a range of wellness products rooted in India’s rich heritage, including cold-pressed oils, immunity boosters, Health and wellness , and Ayurvedic supplements.
“ FOOD PRODUCTS & PROCESSED FOODS, DIETARY SUPPLEMENTS, HERBAL PRODUCTS, HERBAL ,VEGETABLES & VEGETABLE POWDERS, SPICES, SPICES POWDERS & SPICES OILS, FOOD & ESSENTIAL OILS, BEAUTY, COSMETIC & PERSONAL CARE PRODUCTS, PHARMACEUTICALS & NUTRACEUTICAL PRODUCTS, AYURVEDA AND OTHER ALTERNATIVE MEDICINES, OTHER FOOD, COSMETIC, PHARMA, DRUGS & CHEMICAL PRODUCTS.”
For distribution and Dealers you may call : 9448041178 | 6360286991
Co-founder – Shashi Priya
CEO Message
Dear Customers, Partners, and Global Community,
At AAREE, our story began with a promise — a promise to honour nature, celebrate our Ayurvedic heritage, and create wellness products that people can trust wholeheartedly. Over the years, this promise has grown into a defining philosophy that guides everything we do.
We are proud that most of our products are natural, organic, and crafted with 100% premium quality. This is not just a benchmark — it is a responsibility we carry with sincerity and purpose.
Our brand stands on a belief that goes beyond business, beyond products, and beyond transactions. Our guiding tagline, “Building Relationship,” reflects who we truly are. It means:
- We value trust more than numbers.
- We focus on long-term bonds, not short-term gains.
- We see every customer, partner, and associate as part of our journey — not just our business.
- We build relationships that are rooted in honesty, quality, and mutual growth.
This philosophy is the emotional core of AAREE — the reason we exist, the way we operate, and the vision we carry into the future. As we continue evolving into a global wellness brand, our commitment is fueled by both emotion and excellence. Emotion, because people are at the heart of everything we do. Excellence, because we are dedicated to delivering world-class quality, scientific precision, and conscious innovation.
As AAREE expands to new markets and new possibilities, our focus remains enduring:
to create products that people trust, cherish, and rely on — and to build relationships that last a lifetime.
Thank you for believing in our vision, our purpose, and our promise.
With gratitude and determination,
M.Muthulakshmi – Founder & Chief Executive Officer